Digital Marketing Specialist

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Toronto, ON, Canada

Job Type

Full Time

About the Role

As a digital marketer, your primary objective will be to facilitate the sales team through lead generation. You’ll be responsible for conceiving, driving and implementing initiatives to increase brand presence and improve product adoption.

Requirements

Responsibilities:

  • 1 yr of experience to manage adwords and other paid channels

  • Set targets and build strategies to help achieve them

  • Create and test ad copy for operational efficiency

  • Create and optimise landing pages to increase signups

  • Be able to social media posting using various frameworks.

  • Develop and implement campaigns to better lead quality and beat the competition

  • Perform data analysis around web traffic and other key metrics

  • Monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels

  • Draw meaningful conclusions from campaign data and identify potential opportunities for improvement

  • Communicate with team members on campaign developments, timelines, and results

Requirements:

  • 1 years of experience in Digital Marketing or a similar position preferred

  • Relevant Bachelor's degree preferred

  • Proven experience building campaign strategies from scratch

  • Excellent Excel skills – familiarity with pivot tables and lookups is a huge bonus

  • Basic knowledge of analytics tools and the ability to set up tracking/reporting mechanisms to capture key metrics

  • Experience working with data

About the Company

Techrangle is a Tech Solutions Company with a mission of filling the gap between the demand for new technology and knowledgeable workers who are able to adapt to new emerging trends. Techrangle was founded in 2015 and since then has been providing services to many organizations in Banking, Finance, Insurance, and Real Estate. Our adapting mindset and revolutionizing consulting practices leaves our customers with 100% satisfaction.

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